SignBird was awarded the project to visit the recently acquired Sacramento, CA market. We visited and shot 17 Digital/Static Billboard Locations for the Lamar Northern California office. These high-profile and converted billboard locations were in need of being professionally captured on camera to generate revenue and begin the return on investment (ROI) process for Lamar. This project was entrusted to SignBird so that both local/national sales teams had the content needed to make an impact on their next advertiser proposal call.